Almost every day a new wellness trend appears. But do any actually work? Here, we investigate borax water, detoxes, seed oils, raw milk, and much more.

14 health and wellness fads to avoid in 2025

The world of wellness and nutrition can be a confusing place to navigate.

Making lifestyle changes to support your health can feel daunting. In this article, we share 25 small steps you can take in 2025 to improve your health.

24 simple, healthy habits to adopt in 2025

Which tip will you try first?

Recently, NAD supplements have become popular. According to the marketing, they support mitochondrial health and extend your life. What’s the truth?

NAD+ supplements and mitochondrial health explained

Do NAD+ supplements provide health benefits?

Some people on the internet swear that drinking their own urine keeps them healthy. Despite common sense telling us it’s not a good idea, we investigated.

Is it safe to drink your own pee?

What is urophagy and is it safe?

Some wellness influencers drink raw milk by the gallon, but is it safe, and does it have any health benefits? Let’s look at the evidence.

Is raw milk healthy or harmful?

Raw milk is popular, but is it safe?

According to many wellness gurus on social media, you should be glugging electrolyte drinks every day. Let’s look at what the evidence says.

Do you need to drink electrolytes every day?

Do you ever need electrolyte drinks?

In ZOE’s latest study, which involved 22,000 people, we found that we could identify coffee drinkers just by analyzing their gut microbiome. 

Meet the coffee-loving gut bacteria: ZOE study

ZOE's latest study investigates links between coffee and the gut microbiome.

 ZOE has teamed up with King’s College London and leading scientists around the world to conduct a large-scale investigation into early-onset colon cancer.

Why ZOE is focusing on early-onset colon cancer

ZOE joins large-scale cancer research project: PROSPECT.

In this article, we’ll investigate whether particular foods might help boost your thinking skills or support your brain health as you age.

Brain foods: Fact or fiction?

What is bovine colostrum, and will it support your health? In this feature, we explain what it is and explore whether it really does have any benefits.

Should you be taking bovine colostrum?

Can bovine colostrum improve your athletic performance?

Okra water is the latest nutrition trend, but can it really benefit your health? Let’s dive into the science and find out the truth.

Will okra water improve your health?

What's better, okra water or whole okra?

The celery juice cleanse has been popular for some time. But does it work? Here, we look at the science and discover the truth behind the craze.

Celery juice cleanse: Is it good for you?

What's the deal with the celery juice cleanse?

A recent study concludes that consuming some — but not all — forms of ultra-processed food may increase the risk of developing type 2 diabetes.

Ultra-processed food and type 2 diabetes: Is there a link?

What you need to know about UPFs and type 2 diabetes.

We outline ZOE’s latest research into menopause and nutrition. We also introduce the MenoScale calculator to help you make sense of your symptoms.

Menopause: Introducing a new way to understand your experience

Here, we outline the blood glucose aspect of ZOE’s membership, including the research that underpins our use of CGMs in people without diabetes.

Postprandial glucose responses in people without diabetes

Why does ZOE use CGMs?

Daily30+ has arrived! It’s a new way to add plant diversity and fibre to your diet. Learn what’s inside. 

How we designed Daily30+ and what it contains

Daily30+ offers what's missing in many of our diets.

Daily30+ is a wholefood, plant-based supplement designed by ZOE’s scientists. Our scientists recently put it to the test, and here's what they found.

Daily30+: Does it work?

Does Daily30+ work?

In this article, we outline the original research that forms the core of ZOE’s approach to personalised nutrition: the PREDICT programme.

ZOE’s PREDICT studies: What we’ve learned

ZOE's PREDICT studies laid the groundwork for our product.

Muscles don’t just help you move. They also produce compounds called myokines that support the health of your whole body.

How muscles ‘talk’ to your body

Myokines help your muscles communicate with your whole body.

Sleep is vital for health, but there are still many questions. We dive into ZOE’s research and outline what we’ve discovered about sleep so far.

What has ZOE’s research found about sleep?

What has ZOE discovered about sleep?

Mushrooms are delicious and versatile. Can they also protect the health of your heart? In this feature, we look at the evidence.

Can mushrooms protect heart health?

Are heart health claims about mushrooms backed by the evidence?

Muffins don’t have to be jam-packed with sugar and additives. Here, we provide five delicious, healthy muffin recipes for you to enjoy.

ZOE member’s favorite muffin recipes

Which recipe will you try?

Choosing snacks strategically can make a big difference to your diet’s overall health impact. Here are 10 healthy snack recipes selected by ZOE members.

What are you eating? ZOE members’ favorite snacks

The right snacks can up your intake of plants, fiber, and protein.

In this article, we’ll dive into three recent nutrition science studies. We’ll tell you what the researchers found and what it means for you.

3 new studies: Blood fat, ultra-processed food, and dementia

Keeping active is a vital part of a healthy lifestyle.

You know fermented foods help your gut. But can you make your own delicious ferments? Here’s an expert’s easy guide to fermenting (almost) any plant.

Fermentation 101: A beginner’s guide

Nervous about fermenting? Kenji can help.

In this special feature, we dive into our data and discover what our members have been eating this year. What do you think is the most popular vegetable?

What have ZOE members been eating this year?

What have our members been eating this year?

In the latest edition of the ZOE Nutrition Research Roundup, we outline five fascinating new studies and what they mean for your health.

5 fascinating studies: Chocolate, napping, and more

Could a quick nap help with  cognition?

ZOE recently ran a randomized controlled clinical trial to test whether our program really works. And we’re delighted to announce the findings: ZOE works.

Does ZOE work? The evidence

ZOE's latest study puts our program to the test.

In this edition of the ZOE Nutrition Research Roundup, we cover magnesium and sleep, garlic and arthritis, and how to slow biological aging.

5 fascinating studies: Sleep, blood pressure, and more

A healthy plant-based diet might slow biological aging.

Eating 30 different plants each week may sound daunting, but these surprising tips will help. For example, did you know that chocolate can count?

Surprising foods that count toward your 30 plants per week

Did you know that chocolate can count toward your 30-plant goal?

 Let’s take a look at five new and interesting nutrition science studies. Today, we cover kombucha, protein, exercise, meat, and more.

5 interesting studies: Kombucha, meat, and more

Kombucha can be a healthy addition to your diet.

Are you planning to make changes to your diet but don’t know where to start? Get some quick and simple tips from ZOE’s nutritionists.

11 ways to make your diet healthier, from ZOE nutritionists

ZOE's team of nutritionists

Here, we outline five recent nutrition science studies that we think are fascinating. Today, we cover milk, blood pressure, polyphenols, and more.

5 fascinating nutrition science studies: Milk, blood pressure, and more

Milk might help you control your blood pressure.

We asked our community which healthy swaps they’ve added to their diet since embarking on the ZOE program. Which swaps will you try?

10 healthy food swaps from ZOE’s community

Which swaps will you try?

ZOE runs the world's largest nutrition study. Now, thanks to our community-based research, we’ve made a breakthrough discovery in gut microbiome science.

New microbiome breakthrough from ZOE, thanks to community science

We’ve made a breakthrough discovery in gut microbiome science.

ZOE recently carried out a study on snacking. In this article, we’ll take you through the findings and explain what they mean for your health.

ZOE snacking study: What should you do?

What did our study on snacking find?

In this article, we’ll dive into the recent reports of turmeric causing liver injury. And we’ll explain what this means for your health. 

Can turmeric supplements damage your liver?

If you like adding turmeric to your diet, don’t worry.

In this feature, we’ll cover five interesting studies you should know about. Among other topics, we look at weight loss, vitamin D, IBS, and chocolate.

5 interesting studies: Chocolate, nuts, plant prescriptions, and more

Even adding just one extra portion of plants per day might help.

Companies say that their collagen products will give you youthful skin, hair, and nails. Here, we look at the research and get to the bottom of these claims.

Do collagen products protect skin, hair, and nails?

Collagen supplements are popular, but do they work?

In this feature, we look at recent research into whether fermented foods might help reduce diabetes risk or help control blood sugar responses.

Can fermented foods help tackle diabetes?

Can fermented food reduce type 2 diabetes risk?

Here, we look at more than 100 additives common in food. We cover colorings, emulsifiers, preservatives, antioxidants, acidifiers, and more.

Your comprehensive guide to food additives

Why do manufacturers use food additives?

The paleo, or caveman, diet is incredibly popular. But does it faithfully mirror our ancient ancestors' diets? In this feature, we find out.

Does the paleo diet reflect ancient humans’ diet?

Does the paleo diet really reflect our ancient ancestors' diets?

Adding a pinch of borax to drinking water has recently emerged as a social media wellness trend. In this article, we’ll give you the facts.

Why are people drinking borax, and is it a good idea?

Let's talk about borax and boron.

We explore how the size and weight of cutlery — and the color and texture of cups and plates — can influence how you perceive foods and drinks. 

Enjoying food: Why plates and cutlery (weirdly) matter

Studies show that your choice of cutlery and plates can influence how you perceive food.

In this edition of the ZOE Nutrition Research Roundup, we look at five recent, interesting studies and explain what they mean for your health.

5 interesting studies: Almonds, heart health, and more

Can almonds protect your heart health?

Here, we discuss the fascinating world of polyphenols, including the latest research into how these plant compounds might protect against type 2 diabetes.

Can polyphenols help tackle type 2 diabetes?

Can polyphenol-rich foods help treat type 2 diabetes?

The way a type of food looks can influence how much we enjoy eating it. But can changing its color alter its flavor? Here, we investigate.

Eating with your eyes: How color changes flavor

Color and flavor are intimately linked.

Here, we explore the latest research into links between diet quality and the risk of developing Alzheimer’s disease, the most common form of dementia.

Can a healthy diet reduce Alzheimer’s risk?

Can diet reduce your risk of developing Alzheimer's?

This week’s roundup of recent nutrition research includes studies on coffee and IBS, inflammation and depression, and plants and bone health.

5 interesting studies: Inflammation, coffee, and more

How is coffee linked to inflammation?

Here, we explain why fatty foods are irresistible. We also ask how your body detects fat in food. It’s more mysterious than you might think. 

Why fat is delicious and the mystery of fat perception

What makes fat so irresistible?

A recent viral TikTok post shows how to make edible cookie dough using cottage cheese. But is cottage cheese (or this recipe) healthy?

Cottage cheese cookie dough: Is it healthy?

Is cottage cheese healthy?

In this series, we outline interesting, recent nutrition studies. Today’s edition covers reviews on artificial sweeteners, olive oil, and more.

5 interesting studies: Artificial sweeteners, olive oil, and more

Can legumes extend your life?

Gut bacteria are probably the most famous organisms in your gut, but they’re not alone. In this feature, we cover the murky world of gut viruses.

How gut viruses shape your gut microbiome

Viruses called 'phages' attacking a bacterium.

We explore the growing links between the bacteria living in your mouth and your risk of obesity and other metabolic disorders.

Could bacteria in your mouth play a role in obesity?

Is your oral microbiome upping your obesity risk?

What is the gut mycobiome, and does it affect your health? In this article, we outline the latest research into the role of fungi in your gut.

Your mycobiome: The fungus among us

What are gut fungi up to in there?

In this feature, we’ll investigate links between the artificial sweetener aspartame and a wide range of health conditions.

Aspartame: Why are we still talking about it?

Aspartame's safety is still up for debate.

In this feature, we look at the lack of nutrition guidelines for trans folks, as well as food insecurity and how stigma can influence disordered eating.

Nutrition and transgender people

Trans rights are human rights

Recently, ZOE completed the world’s largest-ever study on bowel habits: The Big Poo Review. Here, we outline some of the most intriguing results.

Fascinating insights from The Big Poo Review

See results of the world’s largest-ever bowel habit study.

Mushrooms are varied and delicious, but can they help prevent or treat cancer? In this feature, we’ll look at the latest science.

Mushrooms vs. cancer: Lowering risk and designing drugs

Mushrooms are tasty, but can they reduce cancer risk?

Here, we outline five interesting, recent nutrition science studies. This edition’s studies include one on the Mediterranean diet and dementia risk.

5 interesting studies: Dementia, inflammation, and more

caprese salad with olive oil

You don’t need a colon cleanse or a smoothie diet to detox. You have your own built-in detox systems. Let’s look at how they work.

Your ultimate guide to detoxing

How does your body really detox?

Manufacturers add emulsifiers to a wide range of foods. Here, we’ll explain what they do, how to spot them, and most importantly, whether they’re safe.

What are emulsifiers, and are they safe?

avoiding emulsifiers is nearly impossible, and it’s probably unnecessary.

Many of us have heard of bile — but what is it, and what does it do? We’ll give you the lowdown and tell you why you should be thankful for bile.

Bile: What it is and why you need it

Why should you care about bile?

In this feature, we hear from one of ZOE’s senior nutrition coaches. He outlines which foods are good to eat after intense exercise.

What to eat after exercise, according to a nutritionist

After an intense workout, what should you eat?

Saliva doesn’t get the attention it deserves. So, in this feature, we’ll explain what it is, what it does, and why you should appreciate it.

9+ fascinating facts about saliva

Which flavor triggers the greatest release of saliva?

There’s already strong evidence that staying physically active is linked to better mental health. Here, we’ll explore why this link exists.

How does physical activity benefit mental health?

How does exercise boost mental health?

An innovative new study concludes that following the Mediterranean diet might reduce your risk of type 2 diabetes more than previously thought.

Study: Mediterranean diet may reduce diabetes risk more than previously thought

Links between the Mediterranean diet and type 2 diabetes are growing stronger.

In this nutrition news rundown, we cover five recent nutrition studies. We outline the research and tell you what it might mean for your health.

Tim Newman

Science Communications Writer

ZOE

Featured articles

14 health and wellness fads to avoid in 2025

24 simple, healthy habits to adopt in 2025

NAD+ supplements and mitochondrial health explained

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Tim Newman

Science Communications Writer

ZOE

Featured articles

14 health and wellness fads to avoid in 2025

24 simple, healthy habits to adopt in 2025

NAD+ supplements and mitochondrial health explained

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