Feel healthier.
In weeks.

Change the way you eat, feel, and live with ZOE.

Get started

Rated ‘Great’ based on 11,047 reviews

Created by world-leading scientists

King's College London

Stanford Medicine

Scientifically proven to work

peer-reviewed papers

Personalized nutrition program,
proven to work

Our randomized controlled trial of ZOE proves that if you eat the right food for your body, you can feel healthier in weeks and be on track for more healthy years.

Can ZOE help you?

Take the quiz

Reach your health goals. For good.

Healthy weight

Don’t count calories. Count healthier days. ZOE Membership helps you maintain a healthy weight by adding to your plate — not limiting what you eat. Our randomized controlled trial shows that ZOE reduces waist size and supports sustainable weight loss (5%) at 4 months.

Healthy aging

Keep dancing, no matter your age. What you choose to eat may help you live better and longer. Our randomized controlled trial of ZOE proves that if you eat the right food for your body, you can feel healthier in weeks and be on track for more healthy years.

Gut health

Healthy is a gut feeling. Your personalized nutrition program can increase the good bacteria in your gut, which are linked to overall health. As a ZOE member, you’ll get a personalized score for microbiome health.

More energy

No more afternoon slump. You can get your energy back by making smarter food choices for your body. In our randomized controlled trial, participants were 4X more likely to report more energy.

Improved sleep

Have a good night — every night. What we choose to eat has a significant impact on our health, including sleep quality. ZOE can help: Participants in our clinical trial were 4X more likely to report better sleep.

Better mood

What you eat can change how you feel. Your gut impacts your overall health, from digestion to immunity and mood — so making smarter food choices matters. Participants in our clinical trial were 2X more likely to report better mood.

What to expect from your ZOE journey

First week

Start with the comprehensive at-home test kit and log your meals in the ZOE app. Then, use the ZOE continuous glucose monitor (CGM) to track your glucose responses to food.

First month

You’ll start to change your diet based on your unique food scores in the ZOE app and your personalized nutrition program. You may feel more energetic and fuller for longer.

Months 2–4

Around this time, members often report improved energy, sleep, and mood. Keep progressing with curated ZOE programs that guide you every step of the way.

Months 5–12

With a 12-month membership, you can retest your gut microbiome regularly to check your progress and get up-to-date advice and recommendations.

ZOE is a way of life

Stay motivated with ZOE Clubs, our 100K+ community, and ongoing programs that continue to bring world-leading science to your plate.

Get started

For many, results are life-changing

“ZOE has completely changed the way I think about food. Now I'm eating the things that help my body feel great.”
Davina

“ZOE has transformed my life. I’ve got more energy, which has given me a boost to exercise and fuel my body with nutritious foods.”
Helen

“Since doing ZOE my hot flushes have all but disappeared, my anxiety has gone and I am a happy person that loves life again.”
Julie

“I feel so much better in myself. My energy levels, mental clarity, cholesterol and I’ve lost over 14kg. I feel the best I have in years.”
Sue

Science is our super power. Now it’s yours.

Our vision to reimagine health began thirty years ago, when ZOE’s scientific cofounder Prof Tim Spector began studying 13,000 twins, looking at genes, gut microbes, and lifestyle.

He was surprised to discover that even identical twins, who share all their genes, could end up with one twin much healthier than the other. After years of research, he discovered this was mainly because of two differences: the foods they were eating, and big variations in the bacteria they had in their gut.

This pioneering research sparked our movement to give people the power to transform their health — where enough small changes add up to a huge improvement.

Our science

Peer reviewed and published in