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ZOE Membership
ZOE’s classic test kits are now out of stock, but our next-generation test kit and app are on the way!
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Coming soon: Next-gen test kit and app
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ZOE turns complex science into clear actions. First, your comprehensive at-home tests help you understand how your body responds to food and the good and bad microbes in your gut. Then, the ZOE App uses your test results to create your personalized nutrition program so you can build life-changing habits step by step.
Comprehensive at-home test kit
Learn how your body responds to food
Your comprehensive test kit includes tests for gut health, blood fat, and blood sugar. It features one of the world’s most scientifically advanced home gut health tests — for personalized insights and advice you can’t get anywhere else.
Personalized food scores
Change how you eat
We combine your test results and our science to create personalized food scores — a proprietary in-app feature that transforms how you think about food.
Count quality, not calories
Instead of counting calories, you get simple scores out of 100 for any food or drink. Based on your test results, ZOE scores 1000s of foods to help you make smarter choices.
Feel better by eating better
Learn how to eat to feel better as ZOE scores guide you to eat mindfully based on your test results. In the ZOE App, foods score differently for everyone.
Eat high-scoring foods
Have fun beating your scores and tracking progress over time. Discover your highest-scoring foods, meals, and combinations - and see how they impact your daily and weekly scores.
Build smarter meals
Diets restrict you. ZOE sets you free. With a focus on abundance and enjoyment, learn what to add, swap, and combine to boost your health over the long run.
Personalized nutrition program
Feel healthier, in weeks
Food is isn’t just fuel — it’s the key to better sleep, more energy, and improved mood. Get the only program designed by scientists and proven by a randomized controlled trial.
Programs
Recipes
Photo food logging
ZOE Clubs
Our study
Bite-sized programs
Learn ZOE principles with in-depth lessons from top scientists, create life-changing nutrition habits via challenges, and track your progress over time. Our programs cover everything from building a balanced plate to the power of the gut microbiome.
High-scoring recipes
Our app is not a “recipe app,” but a cutting-edge way to eat for your body. Stay on track with recipes and meal plans that score highly for you, based on your test results. In the app, you’ll find delicious, healthy recipes for all dietary preferences.
Fast photo food logging
Introducing an exciting innovation in food logging: photo food logging. Now you can take a photo of your meal to see how it scores for you — in seconds. Easily snap a meal at a restaurant or at home to see its score.
Supportive community
ZOE members know what it's like to embark on a health journey — and they’re here to help. ZOE Clubs allow you to meaningfully connect with other ZOE members and share recipes, experiences, and tips for living the ZOE way. Find your people and participate in forums that cover a variety of trending topics.
Feel healthier. In weeks.
Food isn’t just fuel — it’s the key to better sleep, more energy, and improved mood. Our randomized control trial (RCT) of ZOE proves that if you eat the right food for your body, you can feel healthier in weeks and be on track for more healthy years.
For many, results are life changing
Oh my what a game changer
To be 10 weeks in, understand me, my foods, my body a bit better, and be 25lbs down has been epic. You are guided every step of the way and I am loving new ways of eating and enjoying food. I would highly recommend. Added bonus as someone in perimenopause, really has been mind and body changing.
— Virginia Fisher
Reviewed on Trustpilot, Sep 2024
Top marks
Clear and informative guidance is given through the process with excellent support. My support contact, has been exceptional. Very friendly and supportive, and answering any questions or concerns that I had. I couldn’t ask for better care and attention.
— Ruth Ball
Reviewed on Trustpilot, Sep 2024
Zoe educates how to optimise food and health
The Zoe experience has been an eye opener for me & my husband, finding out how we individually react to everyday foods, nothing is off the menu but... we have soon realised what makes us feel healthier and more energetic. Thank you Zoe for the valuable lessons we are learning!
— Sharon Poole
Reviewed on Trustpilot, Sep 2024
Give it a go, you won’t be disappointed
Everything from the initial testing through to meal scoring and meal planning has been well thought through. The app is incredibly easy to use. The insight that this process provides on you and what you eat is amazing. I was sceptical thinking this was just another trendy diet type plan, but it’s not, it’s much more than that and I wish that I had started sooner.
— Wayne Robinson
Reviewed on Trustpilot, Sep 2024
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